Territory-based home improvement leads

Remodeling leads for booked estimates and home projects.

Get homeowner inquiries for bathroom remodels, kitchen upgrades, decks, patios, and other high-value residential projects.

Home improvement contractor reviewing a remodeling project

Your Territory

Lead Qualification

Project type
Timeline
Budget range
Ownership
Contact info

Estimate Scheduled

Tue, 10:00 AM

MON12
TUE13
WED14
Bathroom remodel

Territory control

Leads in your service area, not across town.

Pre-qualified homeowners

Project details and timing before you connect.

Built for remodelers

Bathroom, kitchen, deck, patio, and more.

Project categories

Lead flow for the projects your crews actually want.

SolidlyLeads is built for contractors selling higher-value residential work. Start with the categories you want now, then expand when your team is ready for more volume.

Bathroom Remodel

Homeowners asking about walk-in showers, vanities, tile, accessibility upgrades, and full bathroom renovations.

Kitchen Remodel

Cabinet, countertop, layout, appliance, and design-build inquiries from homeowners planning kitchen upgrades.

Basement Finishing

Finished basements, media rooms, guest suites, home offices, and lower-level living space projects.

Deck & Patio

Deck replacements, patios, pergolas, outdoor living spaces, and backyard upgrade inquiries.

Windows & Doors

Replacement windows, entry doors, energy-efficiency upgrades, and exterior door projects.

Flooring & Interiors

Flooring, interior upgrades, painting, cabinetry, and related remodeling jobs with enough value to justify paid leads.

The problem

Most lead options make contractors choose between high retainers and low control.

Agencies often sell activity before pipeline is proven. Lead vendors can deliver speed, but the same homeowner may be sent to multiple competitors. Neither model is ideal when your real goal is simple: more qualified estimates in your calendar.

Retainers create guesswork

You can spend months paying for management before you know whether the channel can produce profitable appointments.

Shared leads waste follow-up

If a homeowner gets called by five contractors, your team is no longer competing on service. You are racing every other caller.

Volume alone is not pipeline

A good lead source should care about service area, project type, timing, budget fit, and whether your team can reach the homeowner.

Lead quality standards

Every campaign starts with clear lead criteria.

Before you receive leads, we agree on what counts: where the homeowner is located, what project they want, how soon they plan to move, and what information must be included.

01

Service area fit

Filter by the cities, counties, radius, or ZIP codes your crews actually serve.

02

Project type

Accept the categories you want: bathroom, kitchen, basement, deck, windows, flooring, or another approved project type.

03

Homeowner details

Include ownership status, timeline, project notes, and any custom questions your sales team needs.

04

Reachable contact

Phone and email checks help keep fake names, bad numbers, and out-of-area submissions out of your pipeline.

How it works

Start with a focused market, then scale what works.

Start with a call
1

Set your filters

Choose the job types, service area, capacity, and minimum rules that make a homeowner inquiry worth accepting.

2

Launch your lead source

Campaigns, landing pages, routing, tracking, and validation are set up around your market and approved project categories.

3

Call and book estimates

Qualified homeowners are delivered to your intake flow so your team can respond quickly and turn interest into appointments.

Comparison

A cleaner alternative to retainers and shared lead marketplaces.

The goal is not to buy more names. The goal is to create a controlled flow of homeowners who match your territory, project filters, and follow-up capacity.

Model SolidlyLeads Traditional Agency Shared Lead Vendor In-House Hire
Cost structure Pay per qualified lead Monthly retainer plus tools Per lead, often shared Salary, tools, training
Commitment No fixed monthly retainer Often 6 to 12 months Easy to start, hard to control Long hiring ramp
Lead control Territory and criteria based Depends on campaign skill Often category-only Requires internal systems
Speed Focused launch, then scale Slower onboarding Fast but inconsistent Slow to recruit
Success metric Qualified project opportunities Clicks, impressions, reports Raw lead count Depends on management
Partner feedback

The kind of lead flow contractors want.

"The biggest difference was that the leads came with real project details. We were not chasing random form fills. We knew the homeowner, the city, and the type of work before we called."
Mark Jensen
Owner, Jensen Home Renewal
"Shared leads were burning our office staff. These were easier to work because the geography was tighter and the project category was already clear before it hit our inbox."
Laura McKinney
Founder, Oakline Remodeling Co.
"For us, the value was control. We could focus on the bathroom and kitchen jobs we wanted, then slow things down when our install calendar got too full."
Chris Alvarez
General Manager, Meridian Build & Bath
FAQ

Common questions from contractors.

Do you only work with bathroom remodelers? +
No. Bathroom remodel is one strong category, but we can also support higher-value projects such as kitchens, basements, decks, patios, flooring, windows, and doors.
Do I need to sign a long-term contract? +
No fixed monthly retainer is required. You can start with a controlled order, review the lead quality, and decide whether to continue.
Do I pay for ad spend? +
Before anything starts, you will know what counts as an accepted lead and what that lead costs. The exact campaign structure is agreed around your market, category, and volume goals.
What makes a lead qualified? +
Typical filters include service area, project category, homeowner status, project timing, budget fit, and valid contact information. We can add custom questions before launch.
Are the leads exclusive? +
Leads are delivered according to the territory and category rules agreed before launch. If exclusivity is important in your market, we define those rules clearly before you order.
Book a strategy call

See what a qualified lead would look like in your market.

We will talk through your service area, project categories, available capacity, and the lead criteria that would make sense for your team.

Territory and category fit
Qualification rules before launch
Easy to pause if your calendar fills up